The year 2040
It is reasonable to assume that by 2040, private vehicles will be banned in metropolitan areas. That’s why owning your own car will become less attractive. On the other hand, autonomous solutions in public transport will gain in importance. Sustainability is going to become an important aspect of everyone’s life.
Today, many people express themselves through the car they drive. With the elimination of the personal car, there will be a search for self-expression. Furthermore, former car owners will miss the benefits of having their own vehicle.
The BMW brand will have to develop new business areas, as the private car sector alone will no longer be enough to survive as a company.
Individual but smart transportation for a sustainable future.
The transportation system addresses the needs of users in all aspects, while remaining sustainable. Users do not have to change trains or forego privacy, as is the case with classic public transport. It also allows for expression through the brand again. Sustainability is ensured by the effective use of existing resources, as there will hardly be any empty trips. At night, the system can be used as a non-passenger transport service. However, the main application remains commuter traffic.
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